Amazon is sponsoring 35 YouTube creators across 162 tracked videos (2,549,249 total views). The first sponsored video we tracked is from April 2020. Among the most active creators are Shahzad Kayani, Choose Strong Podcast, Peach Perfect, and 32 more.
Amazon started sponsoring YouTube creators in April 2020 and has been ramping: over the last 6 full months it added about 3 new creators per month, and published 44 sponsored videos in October 2026.
| Creator | Subscribers | Monthly views | Sponsored videos (all brands) | Videos for Amazon |
|---|---|---|---|---|
| 6,280 | 4,581 | 48 | 20 | |
| 11,300 | 13,017 | 22 | 19 | |
| 181,000 | 0 | 19 | 18 | |
| 35,800 | 1,044 | 15 | 15 | |
| 606,000 | 11,971 | 21 | 14 |