9 YouTube creators in Productivity & self-improvement creators published 166 tracked sponsored videos for 24 brands: 91,111,020 views in total (548,861 per video, 18.4 videos per creator on average). Median channel size is 1,950,000 subscribers. Sponsored videos are up 900% over the last 3 full months versus the 3 before. The 2 biggest creators account for 86% of them. By market: United States (82%), United Kingdom (17%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 4,500,000 | 114 | = | | ||
| 2 | 6,710,000 | 28 | = | |||
| 3 | 1,140,000 | 12 | = | |||
| 4 | 1,660,000 | 4 | ▲ 1 | |||
| 5 | 1,950,000 | 3 | ▼ 1 |
Also in this list: Pierre Dalati, Matt D'Avella, struthless, Mike Dee
