5 YouTube creators in YouTube & creator economy creators published 85 tracked sponsored videos for 19 brands: 174,991,220 views in total (2,058,720 per video, 17.0 videos per creator on average). Median channel size is 928,000 subscribers. Sponsored videos are up 43% over the last 3 full months versus the 3 before. The 2 biggest creators account for 78% of them. By market: Japan (53%), United States (44%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 109,000,000 | 45 | = | |||
| 2 | 799,000 | 21 | = | |||
| 3 | 3,540,000 | 12 | = | |||
| 4 | 928,000 | 4 | = | |||
| 5 | 756,000 | 3 | = |
