44 YouTube creators in creators sponsored by Not a brand brands published 378 tracked sponsored videos for 55 brands: 14,526,644 views in total (38,430 per video, 8.6 videos per creator on average). Median channel size is 162,000 subscribers. Sponsored videos are up 255% over the last 3 full months versus the 3 before. The 2 biggest creators account for 46% of them. By market: United States (84%), Canada (8%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 106,000 | 115 | = | |||
| 2 | 286,000 | 58 | = | |||
| 3 | 96,200 | 22 | = | |||
| 4 | 22,400 | 19 | = | |||
| 5 | 297,000 | 17 | ▲ 4 |
