17 YouTube creators in creators sponsored by Home & lifestyle brands published 184 tracked sponsored videos for 41 brands: 157,669,343 views in total (856,898 per video, 10.8 videos per creator on average). Median channel size is 1,180,000 subscribers. Sponsored videos are up 433% over the last 3 full months versus the 3 before. The 2 biggest creators account for 49% of them. By market: United States (87%), United Kingdom (7%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 1,020,000 | 50 | = | |||
| 2 | 1,630,000 | 40 | ▲ 7 | |||
| 3 | 1,150,000 | 30 | ▼ 1 | |||
| 4 | 1,400,000 | 13 | = | |||
| 5 | 3,460,000 | 10 | ▼ 2 |
