38 YouTube creators in Food & cooking creators published 460 tracked sponsored videos for 32 brands: 106,933,254 views in total (232,463 per video, 12.1 videos per creator on average). Median channel size is 650,000 subscribers. Sponsored videos are up 459% over the last 3 full months versus the 3 before. The 2 biggest creators account for 55% of them. By market: United States (67%), United Kingdom (33%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 130,000 | 173 | = | |||
| 2 | 528,000 | 80 | = | |||
| 3 | 83,400 | 51 | = | |||
| 4 | 128,000 | 24 | ▲ 1 | |||
| 5 | 401,000 | 21 | ▼ 1 |
