23 YouTube creators in Food & cooking creators published 169 tracked sponsored videos for 19 brands: 104,212,179 views in total (616,640 per video, 7.3 videos per creator on average). Median channel size is 1,040,000 subscribers. Sponsored videos are up 600% over the last 3 full months versus the 3 before. The 2 biggest creators account for 56% of them. By market: United Kingdom (57%), United States (43%).
| # | Creator | Subscribers | Sponsored videos | Last 12 months | vs last month | Brands |
|---|---|---|---|---|---|---|
| 1 | 528,000 | 80 | = | |||
| 2 | 695,000 | 14 | = | |||
| 3 | 1,340,000 | 10 | = | |||
| 4 | 1,560,000 | 9 | = | |||
| 5 | 655,000 | 9 | = |
