73 brands sponsor YouTube creators in Home & lifestyle: 614 tracked sponsored videos from 117 creators, 167,176,981 views in total (272,275 per video, 8.4 videos per brand on average). Sponsored videos are up 519% over the last 3 full months versus the 3 before. The 2 biggest sponsors account for 23% of them. By market: United States (59%), United Kingdom (20%).
| # | Brand | Sponsored videos | Creators | Last 12 months | vs last month | Views |
|---|---|---|---|---|---|---|
| 1 | 96 | = | 98,763,495 | |||
| 2 | 48 | = | 27,878,433 | |||
| 3 | 37 | ▲ 3 | 1,618,491 | |||
| 4 | 29 | ▼ 1 | 3,121,916 | |||
| 5 | 22 | ▲ 10 | 572,150 |